The Lovely 20's

Lori Goldstein’s LOGO Instant Chic Line for QVC

Posted in 20 somethings, Fashion, Spring 2010 by Virginia on February 26, 2010

I recently had the amazing opportunity to interview Lori Goldstein during Fashion Week. Lori has worked with the venerable likes of Steven Meisel, Annie Leibovitz, Madonna, and Versace. Most recently during NYFW, she has styled the looks for the Carolina Herrera and Vera Wang shows.

Lori Goldstein took a piece of the runway spotlight herself with her line, LOGO Instant Chic, when she headlined the QVC fashion shows this year. The retailer worked with IMG Fashion to do a live broadcast of their Spring 2010 buy now/wear now collections.

Lori once said that if at least two people don’t like what you’re wearing, you are not making a statement.  Her line certainly reflects that view. Personal favorites include slate harem pants and a denim jacket with tiered ruffles. Her accessories are also bold, fun and functional – in fact, many serve as “two-fers.” Two-fers meaning they can act as a clip on a shoe or a pin in your hair.

Lori was down-to-earth as can be when I spoke with her, which was refreshing. The world’s best designers consult Lori for her opinion – many would claim that as their zenith, but Lori remains modest about her successes and has more goals. She achieved one of them with LOGO Instant Chic, but she has aspirations to go high end as well.

To read my interview with Lori and view her entire collection, go to my Fashion News page on

Love Lori yourself? Become a fan of her on Facebook here!

Photos courtesy of LOGO Instant Chic.


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  1. […] and amazing she was. Since then, I have been a big fan of her and her work. Read the post read here. Photos from the event below! […]

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