Versace to launch luxury mobile device
What happens when fashion meets technology? Sure, we have iPhone applications we can’t live without, but Versace has entered a whole new stratosphere with the creation of its very own luxury touchscreen, multimedia mobile device called Versace Unique.
True to the high standards of the fashion house, Versace Unique is crafted from the finest materials and hand-assembled in France. The face is made from pure high-tech ceramic, handmade lacquers framed with an 18K yellow gold finish, and 316L grade stainless steel inlay. The back is wrapped in handcrafted leather and is embossed with the Medusa head. Finally, the touchscreen is sapphire crystal – this material is virtually impossible to scratch and offers fantastic precision control.
Versace Unique, created in collaboration with ModeLabs Group, has all the essential capabilities of a smartphone: 3G network, client e-mail, media player, full-powered 5-megapixel flash camera and netbook. It has Dolby Mobile surround sound technology for high quality in ringtones, music and video (which offers 30 hours of playtime). The technology for Versace Unique has been created by LG.
Versace Unique will be available in several colors – picture above is the device in Black Star and Pop Pink.
Versace Unique will be sold through exclusive watch and fine jewelery networks and Versace flagship boutiques worldwide from early June 2010.
For more information about Versace Unique, visit: http://www.versace.com/mobile